If they want to survive in the digital world, companies have to work with their data. But even though they often have a pretty good idea of where they want to go, in practice they easily get stuck in the search for the right tools. Favorite Gifts relied on the independent expertise of MDM specialist YellowGround to match needs and technology correctly.
5.000 UNIQUE PRODUCTS
100.000 ANNUAL ORDERS
450 EMPLOYEES
11 SITES
Already over fifty years delivers Favorite Gifts customised promotional items. What started with the sale of printed ballpoint pens grew into an international company with 450 employees, spread over eleven branches in seven countries: The Netherlands, Belgium, France, Germany, Spain, Italy and Poland. Favorite Gifts processes 100,000 orders per year.
The company supplies over 5,000 unique products directly from stock. Favorite Gifts is responsible for the printing. This is done in Tiel (Netherlands), Wervik (Belgium) and Boleslawiec (Poland). The starting point of Favorite Gifts has remained unchanged since the early days: high quality promotional items contribute to the brand awareness of an organisation, give expression to company values and spread the brand story.