{"id":3739,"date":"2024-12-03T14:31:52","date_gmt":"2024-12-03T14:31:52","guid":{"rendered":"https:\/\/yellowground.eu\/?page_id=3739"},"modified":"2025-07-28T06:39:27","modified_gmt":"2025-07-28T06:39:27","slug":"inriver","status":"publish","type":"page","link":"https:\/\/yellowground.eu\/en\/inriver\/","title":{"rendered":"inriver"},"content":{"rendered":"
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inriver<\/h1>\n<\/div><\/div>

Properly managing and presenting product information<\/strong> is crucial for gaining a competitive advantage and winning customers.<\/p>\n

Product Information Management (PIM) plays a key role in this, helping you manage and leverage your product data most effectively. With inriver PIM<\/strong> and YellowGround’s expertise<\/strong>, your business can tackle modern product information challenges and ensure an optimized customer experience.<\/p>\n<\/div><\/div>

Book a call<\/span><\/a><\/div><\/div><\/div><\/div>
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What is inriver?<\/strong><\/h2>\n<\/div><\/div>

inriver<\/strong> is a leading Product Information Management (PIM) solution that enables you to create, manage, and distribute rich and consistent product content across all your organization\u2019s sales and marketing channels. Whether you sell products online or in physical stores, inriver provides the tools to make your product data accessible and engaging for all your audiences. With the Product Marketing Cloud, teams can collaborate, share data, and optimize product content for better market performance.<\/p>\n

Benefits of choosing inriver and YellowGround:<\/strong><\/p>\n