{"id":3692,"date":"2024-12-05T13:15:00","date_gmt":"2024-12-05T13:15:00","guid":{"rendered":"https:\/\/yellowground.eu\/?page_id=3692"},"modified":"2026-05-22T14:57:06","modified_gmt":"2026-05-22T12:57:06","slug":"mdm","status":"publish","type":"page","link":"https:\/\/yellowground.eu\/en\/services\/mdm\/","title":{"rendered":"Master Data Management"},"content":{"rendered":"<section class=\"l-section wpb_row us_custom_edddf27a height_medium yg-section yg-ghost\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row type_default valign_top\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\" ><div class=\"wpb_wrapper\"><p><span class=\"yg-chip\">Service<\/span><\/p>\n<h1 class=\"yg-font-heading yg-title\">Master Data Management<\/h1>\n<p style=\"font-weight: 400;\"><strong>Master Data Management (MDM) helps organizations gain control over their most critical data. From customer and product data to suppliers, business partners and locations: a modern MDM platform creates one central source of truth across the organization. By centrally managing master data, organizations work with consistent and reliable information across systems, teams and business processes. This improves data quality, streamlines operations and creates a strong foundation for digital growth, omnichannel strategies and international scalability.<\/strong><\/p>\n<p style=\"font-weight: 400;\">YellowGround helps organizations build a future-ready MDM strategy tailored to their business, IT landscape and growth ambitions.<\/p>\n<div class=\"yg-cta-row\"><a class=\"yg-btn-secondary\" href=\"#contact\">Get in touch<\/a><br \/>\n<a class=\"yg-btn-primary\" href=\"https:\/\/yellowground.eu\/inspiratie\/#mdm\">Inspiration<\/a><\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_medium yg-section\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row type_default valign_top\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"g-cols wpb_row  type_default valign_top vc_inner\"><div class=\"vc_col-sm-1\/5 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-image us_custom_6c1c624a align_none\"><div class=\"w-image-h\"><img width=\"522\" height=\"585\" src=\"https:\/\/yellowground.eu\/wp-content\/uploads\/2026\/05\/Ravago-logo-rgb-72dpi.png\" class=\"attachment-large size-large\" alt=\"\" decoding=\"async\" srcset=\"https:\/\/yellowground.eu\/wp-content\/uploads\/2026\/05\/Ravago-logo-rgb-72dpi.png 522w, https:\/\/yellowground.eu\/wp-content\/uploads\/2026\/05\/Ravago-logo-rgb-72dpi-268x300.png 268w\" sizes=\"(max-width: 522px) 100vw, 522px\" \/><\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-1\/5 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-image us_custom_6c1c624a align_none\"><a class=\"w-image-h\" href=\"https:\/\/yellowground.eu\/en\/customer-case-lecots-digital-transformation-with-stibo-systems-step\/\"><img width=\"1024\" height=\"1024\" src=\"https:\/\/yellowground.eu\/wp-content\/uploads\/2026\/05\/Lecot-stibo.svg\" class=\"attachment-large size-large\" alt=\"\" decoding=\"async\" \/><\/a><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-1\/5 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-image us_custom_f356fffa align_none\"><a class=\"w-image-h\" href=\"https:\/\/yellowground.eu\/en\/customer-case-a-stibo-systems-step-implementation-for-daikin\/\"><img width=\"1024\" height=\"640\" src=\"https:\/\/yellowground.eu\/wp-content\/uploads\/2023\/10\/Daikin-Logo-1024x640.png\" class=\"attachment-large size-large\" alt=\"\" decoding=\"async\" srcset=\"https:\/\/yellowground.eu\/wp-content\/uploads\/2023\/10\/Daikin-Logo-1024x640.png 1024w, https:\/\/yellowground.eu\/wp-content\/uploads\/2023\/10\/Daikin-Logo-300x188.png 300w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-1\/5 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-image us_custom_f356fffa align_none\"><a class=\"w-image-h\" href=\"https:\/\/yellowground.eu\/en\/sligro-future-proof-data-platform-stibo-systems\/\"><img width=\"1024\" height=\"753\" src=\"https:\/\/yellowground.eu\/wp-content\/uploads\/2026\/05\/sligro_be_rgb_payoff_zwart-1024x753.png\" class=\"attachment-large size-large\" alt=\"\" decoding=\"async\" srcset=\"https:\/\/yellowground.eu\/wp-content\/uploads\/2026\/05\/sligro_be_rgb_payoff_zwart-1024x753.png 1024w, https:\/\/yellowground.eu\/wp-content\/uploads\/2026\/05\/sligro_be_rgb_payoff_zwart-300x221.png 300w, https:\/\/yellowground.eu\/wp-content\/uploads\/2026\/05\/sligro_be_rgb_payoff_zwart.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-1\/5 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-image us_custom_6c1c624a align_none\"><a class=\"w-image-h\" href=\"https:\/\/yellowground.eu\/en\/case-een-mdm-oplossing-voor-brady\/\"><img width=\"1024\" height=\"1024\" src=\"https:\/\/yellowground.eu\/wp-content\/uploads\/2026\/05\/brady-stibo.svg\" class=\"attachment-large size-large\" alt=\"\" decoding=\"async\" \/><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_0d15be52 height_medium yg-section\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row type_default valign_top\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\" ><div class=\"wpb_wrapper\"><h2 class=\"yg-title\" style=\"font-size: 28px; font-weight: 900;\">WHAT IS MASTER DATA MANAGEMENT?<\/h2>\n<p data-start=\"224\" data-end=\"468\">Master Data Management (MDM) helps organizations centrally manage their most critical data in a consistent and reliable way. This includes customer, product, supplier and location data spread across ERP, CRM, e-commerce, supply chain and other business systems.<\/p>\n<p data-start=\"470\" data-end=\"668\">MDM goes far beyond simply collecting data. It focuses on centralizing, governing, enriching and synchronizing master data across the entire organization. The result is one trusted source of truth that teams, processes and systems can rely on.<\/p>\n<p data-start=\"670\" data-end=\"858\">By breaking down data silos, organizations gain greater control over data quality, improve collaboration and make faster, better-informed decisions.<\/p>\n<\/div><\/div><div class=\"wpb_text_column\" ><div class=\"wpb_wrapper\"><div class=\"yg-inline-checks\">\n<div class=\"yg-inline-check\">\n<div class=\"yg-inline-text\">One central foundation for consistent master data<\/div>\n<\/div>\n<div class=\"yg-inline-check\">\n<div class=\"yg-inline-text\">Greater control over governance, quality and compliance<\/div>\n<\/div>\n<div class=\"yg-inline-check\">\n<div class=\"yg-inline-text\">Improved efficiency across operational and commercial processes<\/div>\n<\/div>\n<div class=\"yg-inline-check\">\n<div class=\"yg-inline-text\">A scalable foundation for digital transformation<\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_4fb9e5a3 height_medium f6f6f6\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row type_default valign_top\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\" ><div class=\"wpb_wrapper\"><h2 class=\"yg-title\" style=\"font-size: 28px; font-weight: 900;\">WHY MASTER DATA MANAGEMENT IS CRITICAL<\/h2>\n<p class=\"yg-muted\" style=\"line-height: 1.75;\">Reliable master data forms the foundation for efficient processes, consistent customer experiences and better-informed decision-making. Organizations that invest in Master Data Management gain greater control over their information, strengthen collaboration between teams and build a scalable foundation for future digital growth.<\/p>\n<\/div><\/div><div class=\"g-cols wpb_row  type_default valign_top vc_inner\"><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\" ><div class=\"wpb_wrapper\"><div class=\"yg-card\">\n<h3 style=\"margin: 0 0 12px; font-size: 18px; font-weight: 900;\">MORE CONTROL OVER COMPLEX DATA ECOSYSTEMS<\/h3>\n<p class=\"yg-muted\" style=\"line-height: 1.75; margin: 0 0 12px;\">A strong MDM strategy helps organizations streamline processes and respond faster to changes within the business. By centrally managing master data, organizations create greater transparency, reduce operational friction and build a stronger foundation for growth.<\/p>\n<ul style=\"margin: 0; padding-left: 18px; line-height: 1.8;\">\n<li>Better support for omnichannel strategies and international growth<\/li>\n<li>Faster onboarding of products, suppliers and customers<\/li>\n<li>More reliable reporting and decision-making<\/li>\n<li>Shorter lead times across operational processes<\/li>\n<\/ul>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\" ><div class=\"wpb_wrapper\"><div class=\"yg-card\">\n<h3 style=\"margin: 0 0 12px; font-size: 18px; font-weight: 900;\">Our MDM partner: Stibo Systems<\/h3>\n<p class=\"yg-muted\" style=\"line-height: 1.75; margin: 0 0 12px;\">With Stibo STEP, organizations build a central and trusted source for master data. The platform supports scalable data governance and helps companies manage complex data ecosystems in a consistent, efficient and future-ready way.<\/p>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_0d15be52 height_medium\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row type_default valign_top\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\" ><div class=\"wpb_wrapper\"><div class=\"yg-approach-grid\">\n<div class=\"yg-approach-panel\">\n<h2 class=\"yg-h2\">MULTI-DOMAIN MDM: ONE PLATFORM FOR ALL YOUR MASTER DATA<\/h2>\n<p class=\"yg-muted\">More and more organizations are adopting Multi-Domain MDM: a centralized platform where multiple data domains come together. From customer and product master data to suppliers, business partners and locations: all critical data is centrally managed within one governance framework. This eliminates data silos and creates stronger alignment between processes, systems and teams.<\/p>\n<div class=\"yg-sub\">Customer MDM<\/div>\n<p class=\"yg-note\">Centralize customer data across CRM, ERP and commercial platforms to create one reliable customer view.<\/p>\n<div class=\"yg-sub\">Product MDM<\/div>\n<p class=\"yg-note\">Manage product data, classifications and attributes centrally as the foundation for PIM, supply chain and commerce.<\/p>\n<div class=\"yg-sub\">Business Partner MDM<\/div>\n<p class=\"yg-note\">Keep suppliers, distributors and other business partners consistently managed within one centralized environment.<\/p>\n<div class=\"yg-sub\">Location MDM<\/div>\n<p class=\"yg-note\">Centralize stores, warehouses, offices and logistics locations to improve operational visibility and control.<\/p>\n<\/div>\n<div class=\"yg-approach-media\"><a href=\"https:\/\/yellowground.eu\/case-contentserv-implementatie-bij-ohgreen\/\"><img decoding=\"async\" src=\"https:\/\/yellowground.eu\/wp-content\/uploads\/2022\/05\/3.png\" alt=\"mdm\" \/><\/a><\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_4fb9e5a3 height_auto yg-section\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row type_default valign_top\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\" ><div class=\"wpb_wrapper\"><h2 class=\"yg-title\" style=\"font-size: 28px; font-weight: 900;\">WHAT DOES AN MDM IMPLEMENTATION LOOK LIKE?<\/h2>\n<p class=\"yg-muted\" style=\"line-height: 1.75;\">A successful MDM implementation starts with a clear strategy and a pragmatic approach. We support organizations from initial analysis to go-live and continuous optimization.<\/p>\n<\/div><\/div><div class=\"g-cols wpb_row  type_default valign_top vc_inner yg-sector-row\"><div class=\"vc_col-sm-4 wpb_column vc_column_container yg-sector-col\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\" ><div class=\"wpb_wrapper\"><div class=\"yg-sector-card yg-sector-card--accent\">\n<h3 style=\"margin: 0 0 12px; font-size: 18px; font-weight: 900;\">ANALYSIS &amp; STRATEGY<\/h3>\n<p class=\"yg-muted\" style=\"line-height: 1.75; margin: 0;\">We map the current data landscape, identify bottlenecks and define the right MDM approach together. We also assess how projects can be rolled out in phases to deliver business value faster.<\/p>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-4 wpb_column vc_column_container yg-sector-col\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\" ><div class=\"wpb_wrapper\"><div class=\"yg-sector-card yg-sector-card--accent\">\n<h3 style=\"margin: 0 0 12px; font-size: 18px; font-weight: 900;\">IMPLEMENTATION+GOVERNANCE<\/h3>\n<p class=\"yg-muted\" style=\"line-height: 1.75; margin: 0;\">With a clear roadmap and strong governance, we ensure a controlled implementation of the MDM platform. We closely monitor budget, timing and scope, while actively involving key users from the start of the project.<\/p>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-4 wpb_column vc_column_container yg-sector-col\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\" ><div class=\"wpb_wrapper\"><div class=\"yg-sector-card yg-sector-card--accent\">\n<h3 style=\"margin: 0 0 12px; font-size: 18px; font-weight: 900;\">Testing &amp; go-live<\/h3>\n<p class=\"yg-muted\" style=\"line-height: 1.75; margin: 0;\">End-to-end testing, UAT and seamless integration within your existing IT landscape ensure a controlled go-live and a scalable MDM environment that evolves with your organization.<\/p>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_30144095 height_medium yg-section yg-ghost\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row type_default valign_top\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\" ><div class=\"wpb_wrapper\"><h2 class=\"yg-title\" style=\"font-size: 28px; font-weight: 900; color: white;\">MDM AS THE FOUNDATION FOR DIGITAL TRANSFORMATION<\/h2>\n<div class=\"yg-card\">\n<p>Master Data Management is a <strong>strategic foundation for digital growth<\/strong>. Reliable master data forms the backbone of omnichannel commerce, ERP modernization, supply chain optimization and data-driven decision-making. Without consistent and centrally managed information, integrations become more complex, processes slow down and innovation becomes difficult to scale.<\/p>\n<p>With a future-ready MDM strategy, organizations create greater flexibility across complex IT landscapes and improve collaboration between systems, teams and business units. At the same time, they build <strong>a stronger foundation for analytics, AI and automation, while better supporting international growth, acquisitions and omnichannel initiatives<\/strong>. This transforms Master Data Management from an operational necessity into a strategic driver for digital transformation and sustainable growth.<\/p>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row us_custom_edddf27a height_medium yg-section yg-ghost\" id=\"contact\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row type_default valign_top\"><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\" ><div class=\"wpb_wrapper\"><h2 class=\"yg-title\" style=\"font-size: 30px; font-weight: 950;\">Ready for the next step?<\/h2>\n<p class=\"yg-muted\" style=\"line-height: 1.75;\">Considering an MDM solution or looking to explore the possibilities of Stibo Systems STEP? We&#8217;re happy to help.<\/p>\n<p class=\"yg-muted\" style=\"line-height: 1.75;\">Fill out the form and we\u2019ll get back to you shortly.<\/p>\n<div class=\"yg-cta-row\" style=\"margin-top: 18px;\"><a class=\"yg-btn-secondary\" href=\"https:\/\/yellowground.eu\/en\/inspiration\/\">Read our blog<\/a><\/div>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f5-o1\" lang=\"en-US\" dir=\"ltr\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/pages\/3692#wpcf7-f5-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<div style=\"display: none;\">\n<input type=\"hidden\" name=\"_wpcf7\" value=\"5\" \/>\n<input type=\"hidden\" name=\"_wpcf7_version\" value=\"5.7.3\" \/>\n<input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/>\n<input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f5-o1\" \/>\n<input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/>\n<input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<input type=\"hidden\" name=\"_wpcf7_recaptcha_response\" value=\"\" \/>\n<\/div>\n<div class=\"left\">\n\t<h5>Name\n\t<\/h5>\n\t<p><label><span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span><\/label>\n\t<\/p>\n<\/div>\n<div class=\"right\">\n\t<h5>Email\n\t<\/h5>\n\t<p><label><span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-email wpcf7-validates-as-required wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span><\/label>\n\t<\/p>\n<\/div>\n<div class=\"clear\">\n<\/div>\n<div>\n\t<h5>Message\n\t<\/h5>\n\t<p><label><span class=\"wpcf7-form-control-wrap\" data-name=\"your-message\"><textarea cols=\"40\" rows=\"10\" class=\"wpcf7-form-control wpcf7-textarea\" aria-invalid=\"false\" placeholder=\"\" name=\"your-message\"><\/textarea><\/span><\/label>\n\t<\/p>\n<\/div>\n<div style=\"text-align:center;\">\n\t<p><span id=\"wpcf7-6a15e9812a1c0-wrapper\" class=\"wpcf7-form-control-wrap your-website-wrap\" ><input type=\"hidden\" name=\"your-website-random-hash\" value=\"64982313\"><input\n\t    id=\"your-website\"\n\t    \n\t    class=\"wpcf7-form-control wpcf7-text your-website\"\n\t    type=\"text\"\n\t    name=\"uve36dqb5xl7\"\n\t    value=\"\"\n\t    size=\"40\"\n\t    autocomplete=\"new-password\"\n\t    tabindex=\"1000\"\n    \/><\/span><input class=\"wpcf7-form-control has-spinner wpcf7-submit\" type=\"submit\" value=\"Submit\" \/>\n\t<\/p>\n<\/div><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"Service Master Data Management Master Data Management (MDM) helps organizations gain control over their most critical data. From customer and product data to suppliers, business partners and locations: a modern MDM platform creates one central source of truth across the organization. By centrally managing master data, organizations work with consistent and reliable information across systems,...","protected":false},"author":12,"featured_media":0,"parent":2353,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Master Data Management - Yellowground<\/title>\n<meta name=\"description\" content=\"Gain control over your data with MDM to make better decisions, faster.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/yellowground.eu\/en\/services\/mdm\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Master Data Management - Yellowground\" \/>\n<meta property=\"og:description\" content=\"Gain control over your data with MDM to make better decisions, faster.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/yellowground.eu\/en\/services\/mdm\/\" \/>\n<meta property=\"og:site_name\" content=\"Yellowground\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-22T12:57:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/yellowground.eu\/wp-content\/uploads\/2022\/05\/3.png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/yellowground.eu\/en\/services\/mdm\/\",\"url\":\"https:\/\/yellowground.eu\/en\/services\/mdm\/\",\"name\":\"Master Data Management - Yellowground\",\"isPartOf\":{\"@id\":\"https:\/\/yellowground.eu\/en\/#website\"},\"datePublished\":\"2024-12-05T13:15:00+00:00\",\"dateModified\":\"2026-05-22T12:57:06+00:00\",\"description\":\"Gain control over your data with MDM to make better decisions, faster.\",\"breadcrumb\":{\"@id\":\"https:\/\/yellowground.eu\/en\/services\/mdm\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/yellowground.eu\/en\/services\/mdm\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/yellowground.eu\/en\/services\/mdm\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/yellowground.eu\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Services\",\"item\":\"https:\/\/yellowground.eu\/en\/services\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Master Data Management\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/yellowground.eu\/en\/#website\",\"url\":\"https:\/\/yellowground.eu\/en\/\",\"name\":\"Yellowground\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/yellowground.eu\/en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Master Data Management - Yellowground","description":"Gain control over your data with MDM to make better decisions, faster.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/yellowground.eu\/en\/services\/mdm\/","og_locale":"en_US","og_type":"article","og_title":"Master Data Management - Yellowground","og_description":"Gain control over your data with MDM to make better decisions, faster.","og_url":"https:\/\/yellowground.eu\/en\/services\/mdm\/","og_site_name":"Yellowground","article_modified_time":"2026-05-22T12:57:06+00:00","og_image":[{"url":"https:\/\/yellowground.eu\/wp-content\/uploads\/2022\/05\/3.png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/yellowground.eu\/en\/services\/mdm\/","url":"https:\/\/yellowground.eu\/en\/services\/mdm\/","name":"Master Data Management - Yellowground","isPartOf":{"@id":"https:\/\/yellowground.eu\/en\/#website"},"datePublished":"2024-12-05T13:15:00+00:00","dateModified":"2026-05-22T12:57:06+00:00","description":"Gain control over your data with MDM to make better decisions, faster.","breadcrumb":{"@id":"https:\/\/yellowground.eu\/en\/services\/mdm\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/yellowground.eu\/en\/services\/mdm\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/yellowground.eu\/en\/services\/mdm\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/yellowground.eu\/en\/"},{"@type":"ListItem","position":2,"name":"Services","item":"https:\/\/yellowground.eu\/en\/services\/"},{"@type":"ListItem","position":3,"name":"Master Data Management"}]},{"@type":"WebSite","@id":"https:\/\/yellowground.eu\/en\/#website","url":"https:\/\/yellowground.eu\/en\/","name":"Yellowground","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/yellowground.eu\/en\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/yellowground.eu\/en\/wp-json\/wp\/v2\/pages\/3692"}],"collection":[{"href":"https:\/\/yellowground.eu\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/yellowground.eu\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/yellowground.eu\/en\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/yellowground.eu\/en\/wp-json\/wp\/v2\/comments?post=3692"}],"version-history":[{"count":14,"href":"https:\/\/yellowground.eu\/en\/wp-json\/wp\/v2\/pages\/3692\/revisions"}],"predecessor-version":[{"id":5131,"href":"https:\/\/yellowground.eu\/en\/wp-json\/wp\/v2\/pages\/3692\/revisions\/5131"}],"up":[{"embeddable":true,"href":"https:\/\/yellowground.eu\/en\/wp-json\/wp\/v2\/pages\/2353"}],"wp:attachment":[{"href":"https:\/\/yellowground.eu\/en\/wp-json\/wp\/v2\/media?parent=3692"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}